建筑事务所，城市研究机构
Bjarke Ingels Group – BIG ，来自丹麦哥本哈根的建筑事务所，创建于2006年，由活跃于建筑、城市研究与发展领域的85位建筑师、设计师、建设者和思想者组成 。
作品有乐高大厦、2010年上海世博丹麦馆等。
创始人Bjarke Ingels在讲述他的设计创意时写道：
“在历史上，建筑领域已被分化成两个对立的极端。一边是充满疯狂创意的前卫派。源自哲学、神秘主义或由于正式潜在的计算机可视化那令他们脱离现实的魔力，甚至使他们丧失对古怪以外其它事物的好奇心。另一边则是由条理清晰的协作顾问建立起的高水准的可以预测和无聊盒子。建筑看起来总在两个差不多贫瘠的前线挖壕沟: 要么是天真的乌托邦,要么是僵化的实用主义。我们相信，那儿还有第三种方法可以挤进两个对立面之间的无人地带或者狭小但异常肥沃的重叠区域。一个务实的乌托邦式架构,以社会创造力、经济和环境的完美配置作为可实践的目标。”
BIG将参加NOTCH10北京 上海 站开放工作营单元。
Bjarke Ingels Group – BIG - is a Copenhagen based group of 85 architects, designers, builders and thinkers operating within the fields of architecture, urbanism, research and development.
Projects: Lego Tower, Danish pavilion for the Shanghai expo 2010.
On explaining his design ideas, Bjarke Ingels has stated:
Historically the field of architecture has been dominated by 2 opposing extremes. On one side an Avant-Garde full of crazy ideas. Originating from philosophy, mysticism or a fascination of the formal potential of computer visualizations they are often so detached from reality that they fail to become something other than eccentric curiosities. On the other side there are well organized corporate consultants that build predictable and boring boxes of high standard. Architecture seems to be entrenched in two equally unfertile fronts: Either naively utopian or petrifying pragmatic.
We believe that there is a third way wedged in the no mans land between the diametrical opposites. Or in the small but very fertile overlap between the two. A pragmatic utopian architecture that takes on the creation of socially, economically and environmentally perfect places as a practical objective.
In our projects we test the effects of scale and the balance of programmatic mixtures on the social, economical and ecological outcome.
Like a form of programmatic alchemy we create architecture by mixing conventional ingredients such as living, leisure, working, parking and shopping. Each building site is a testbed for its own pragmatic utopian experiment. At BIG we are devoted to investing in the overlap between radical and reality. Choosing between them you condemn yourself to frustrated martyrdom or apathic affirmation. By hitting the fertile overlap, we architects once again find the freedom to change the surface of our planet, to better fit the way we want to live. In all our actions we try to move the focus from the little details to the BIG picture.
